There are many tools you can use to grow your small business. The best ones for any business will depend on its needs and goals. As artificial intelligence goes mainstream in 2023, here is a list of 100 tools to grow your small business, broken down into different categories:
- Project management: Asana, Trello, Basecamp, Monday, JIRA
- Collaboration: Slack, Microsoft Teams, Google Drive, Dropbox, Box
- Customer relationship management (CRM): Salesforce, HubSpot, Zoho CRM, Freshsales, Agile CRM
- Marketing automation: Marketo, Pardot, HubSpot, ActiveCampaign, Mailchimp
- Email marketing: Constant Contact, Mailchimp, AWeber, GetResponse, Campaign Monitor
- Social media management: Hootsuite, Buffer, Sprout Social, Later, TweetDeck
- Search engine optimization (SEO): Ahrefs, SEMrush, Moz, Google Search Console, Keywordtool.io
- Pay-per-click (PPC) advertising: Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, AdEspresso
- Content marketing: CoSchedule, Hootsuite, BuzzSumo, SEMrush, Ahrefs
- Video marketing: Animoto, Canva, Biteable, Lumen5, Adobe Premiere Rush
- Public relations (PR): Muck Rack, Cision, PRWeb, PR Newswire, Help a Reporter Out (HARO)
- Website design: Wix, Weebly, Squarespace, WordPress, Shopify
- E-commerce: Shopify, WooCommerce, Magento, BigCommerce, 3dcart
- Online appointment scheduling: Calendly, Acuity Scheduling, Appointy, Square Appointments, TimeTrade
- Online payment processing: PayPal, Stripe, Square, Dwolla, WePay, Paystack
- Invoicing: FreshBooks, QuickBooks, Xero, Zoho Invoice, Wave
- Time tracking: Toggl, Harvest, Clockify, TimeCamp, Time Doctor
- Human resources (HR): ADP, Workday, BambooHR, Zenefits, Paychex
- Talent acquisition: LinkedIn, Indeed, Glassdoor, ZipRecruiter, Jobvite
- Learning management systems (LMS): Moodle, Blackboard, Canvas, Schoology, Edmodo
- Customer service: Zendesk, Freshdesk, Helpscout, Groove, Desk.com
- Remote work: Zoom, Skype, Google Hangouts, Slack, Microsoft Teams
- Virtual meetings: Zoom, Skype, Google Hangouts, GoToMeeting, WebEx
- Virtual events: Zoom, GoToWebinar, Google Meet, Skype, Microsoft Teams
- Online surveys: SurveyMonkey, Google Forms, Typeform, Qualtrics, SoGoSurvey
- Lead generation: LinkedIn, HubSpot, Marketo, Pardot, Salesforce
- Sales forecasting: Salesforce, HubSpot, Zoho CRM, Pipedrive, InsightSquared
- Sales tracking: Salesforce, HubSpot, Zoho CRM, Pipedrive, InsightSquared
- Sales automation: Salesforce, HubSpot, Zoho CRM, Pipedrive, InsightSquared
- Sales training: LinkedIn Learning, HubSpot Academy, Salesforce Trailhead, Groove, Close.io
- Sales coaching: LinkedIn Learning, HubSpot Academy, Salesforce Trailhead
The right tools to grow your small business will depend on your business needs
There are several factors to consider when choosing tools for your business to help it grow quickly:
- Identify your business needs: Consider what specific tasks or processes you want to streamline or improve. This will help you identify the type of tools you need.
- Research and compare options: Look for tools specifically designed to address the needs of your business. Compare features, pricing, and user reviews to find the best fit.
- Consider integration: If you already have specific tools, look for new tools that can integrate seamlessly with your existing systems. This will help to ensure a smooth and efficient workflow.
- Think about scalability: Choose tools that can grow with your business and support your future needs.
- Don’t be afraid to try new things: Don’t be afraid to experiment with different tools and see what works best for your business. It’s okay to make mistakes and switch things up if something isn’t working.
Ultimately, the right tools for your business will depend on your specific needs and goals. It’s essential to take the time to research and compare options to find the tools that will best support your business’s growth.
So, tell me in the comments; which tools are you currently using in your business?
